Sherrie Armstrong currently serves as the President and CEO of the The Community Foundation serving Richmond and Central Virginia since July 2015. The Foundation holds nearly $700 million in assets with a staff of 35 and an impact focus on educational success, economic prosperity, health and wellness and cultural vibrancy.
Prior experience includes 26 years with United Way in multiple leadership positions. In her more recent role as Executive Vice President of Investor Relations at United Way Worldwide she was responsible for scaling and executing on strategic fund development practices to advance impact in education income and health in United Way communities around the world. Her work included managing the relationships with top multi-national companies who raised $1B annually and produced nearly 11 million donors for the United Way network. She also developed and implemented strategies to expand major donor and transformational giving programs, steward individual donor relationships, and sustain and grow endowments.
She also served as the CEO for United Way in Richmond for 11 years, transforming the focus to lead on critical community issues and improve outcomes for children and families. She led collaborative efforts with the private and public sector which led to positive systemic change in early childhood education, ending homelesness, and improving services for the elderly. The organization generated $20 million annually with nearly 40,000 donors and corporate partners.
She holds a Bachelor’s degree in Public Relations from West Virginia University.